Tag Archives: Skinny blogs

Lauryn Evarts talks diet, fitness, fashion, & health.

The Skinny Confidential’s Biz Plan: An Upside Down Triangle (( Start Small // Think Big ))

March 15, 2016

Lauryn Evarts talks diet, fitness, fashion, & health.

When I decided to launch The Skinny Confidential years ago I had a very, very distinct plan ( that whole story found here ).

My business plan was seriously, so simple: an upside down triangle.

Say what?


An upside down triangle.

I wanted to start with one thing ( blogging ) & become very, very knowledgeable in that one thing. I didn’t want to start with this HUGE, gnarly idea & expand outward.

The goal was to keep it simple, stupid.


My advice on starting any kind of biz: if you’re looking to get into a certain field, think of the upside down triangle. Start small, think big.

After countless hours/experience you should become pretty damn good at the one thing & you’ll know when it’s time to slowly expand out.

Find your niche AKA the very tip of your triangle.

The tiny tip of my triangle began with blogging & it’s slowly growing outward to a brand.

Ultimately I’d take quality over quantity any day.

On Instagram the other day I saw this quote & it so, so resonated:

“You can do anything but not everything.”


Ok, now get out there & kill it! Happy Thursday—


Oh & since we’re on the subject, watch this video that a sweet reader sent me…literally GOOSEBUMPS.

Lauryn Evarts is a fitness instructor from San Diego, California talks skinny tips and tricks for weight loss.

Why I Tell Myself that I’m Working Out Seven Days a Week

September 28, 2015

Lauryn Evarts is a fitness instructor from San Diego, California talks skinny tips and tricks for weight loss.

Because why wouldn’t I tell myself that? First of all, I typically end up working out five to six. BUT I shoot for seven.

Set ‘rest days’ don’t work for me. I hear people say this alllllll the time: “Sunday is my day to relax & rest.” I mean, it’s fine, if that works for you.

But it doesn’t for me.

Why, why, why? Things come up. Maybe your set ‘rest day’ is every Tuesday & you really have every intention of working out every single day other than Tuesday’s. But what happens when you “accidentally” sleep in? Or a friend/work/dog/cat needs you ASAP? Or maybe your BF [ who most likely does not know how to multi-task, because let’s face it: what man does…? ] needs help cooking dinner? Yahhh, plans change- life happens. And sometimes it ends up affecting your weekly fitness sch.

So my advice is this: intend to workout everyday. If you’re dead tired on Saturday, then skip it.

Pssshhhh, no bigs. You have four/five/six other days to make up for it.

So. There you have it.

If shit changes, I’m not hard on myself. And if I do sweat seven days, then ta-da, I’m a star.

Intend to sweat daily & bust ass seven days a week. It’s truly a win/win for your health, bod, & lifestyle.


{{ Cat eye sunglasses found here }}